The engine for your
marketing agents.
Wire your AI Agent into six tools and it still has to guess how a click becomes a customer. SegMetrics is the warehouse, the identity graph, and the query language underneath it. So it stops guessing.
10 minute setup · One snippet · Answering real questions today
Your most valuable organic entry point stopped converting on Aug 2. Find what shipped that day and roll it back. At the prior rate this is worth roughly $41k a quarter.
Works with
Google Ads
Meta
Stripe
HubSpot
ActiveCampaign
Shopify+ 130 moreAll your Agents see
is a piece of the puzzle.
You've wired Claude into all your tools: Your CRM, ad accounts, stripe, everything... It feels like magic until you ask it something that spans more than one system.
But your agent doesn't want to disappoint you.. It answers anyway. It makes stuff up. Because it's stitching together information that were never built to talk to each other, and it fills the gaps with pure, unearned confidence.
Playing Guess Who™ with your list
Google Ads has a click. Stripe has a charge. Your CRM has an email. Not one of them can tell you they're the same person, and good luck getting anything out of the ad platforms.
Every question starts from scratch
When you ask a question, Agents stitches your data together on the fly. It picks an attribution window. It decides what counts as a conversion. It makes up some math. Hopefully it didn't make a mistake.
Wrong? Right? Who knows...
This is the part that should worry you. A bad choice doesn't throw an error. Half your sessions silently drop out because they have no email. The number still comes back, formatted and confident, and there is nothing in the answer that tells you it's fiction.
-- your agent, improvising, attempt 3
SELECT s.source, SUM(c.amount)
FROM sessions s
JOIN contacts ct ON ct.email = s.email ← drops anon
JOIN charges c ON c.cust = ct.stripe_id
WHERE s.ts > c.ts - interval '30 days' ← invented
GROUP BY 1 ← refunds still inYour Agent didn't lie to you.
It just skipped the truth.
SegMetrics connects the dots for your Agent.
Your Agent has enough on its plate without trying to also connect and manage all the data. Connecting tools to AI just gives you information, not insight.
A connector is just a pipe
Those MCP servers just shows you what's already saved in those tools. It doesn't connect anything.It still has all the blind spots from before.
Add a second connector and now you have two pipes.
An engine makes it run
SegMetrics has run first-party tracking across the full customer journey for over a decade, tying every click, touch, and purchase to one person from first visit to lifetime value.
We stitch it all together for your Agents.
Give the Agents what they need
to do their job.
One engine.
All the data.
One vocabulary.
SegMetrics does the hard part before the question is ever asked. Your agent inherits a data model instead of building one.
First-party pixel
One pixel, dropped in once. Real identity across every visit, click, email, and payment.Makes it easy for your Agent
People are People
Anonymous visitor, CRM contact, and Stripe customer collapse into one record with one history. Saved in your data warehouse, the same every time.
Model already applied
Full-funnel, last-touch, refunds handled, windows settled. Your agent doesn't get to invent a methodology mid-answer.
A language your Agent speaks.
With the Clarity analytics engine, your Agent gets a first-class vocabulary to ask against your data, and it's answered by the engine, not by whatever the AI thinks is good that day. The agent picks the question, we give you the answer
Trust.
But Verify.
Every insight your Agent gives you is backed by a real SegMetrics report, not a number it typed into a chat window. Click through, see the underlying contacts, change the filters, and have 100% trust in every insight.
No more magic numbers.
Ask a question in Claude and SegMetrics builds the report that answers it. The link comes back with the answer. Open it and you're looking at the same query the agent ran, against the same resolved data, in a UI you can actually audit.
If you disagree with a filter, change it. If you want to see the 412 people behind the number, we'll show you. The agent doesn't get a private version of the truth.
One click to Clarity
Every insight from your agent carries a link back to the report that produced it. You never have to take its word for it.
Change it and see
Swap the attribution model, widen the window, cut a different segment. If the finding only holds under one set of filters, you'll know in ten seconds.
Keep the ones that matter
A report the agent built is a normal SegMetrics report. Save it to a dashboard, schedule it, or send it to your team or client.
No more black boxes.
A person behind every insight.
A report is where
most tools stop.
A decade of funnel and acquisition diagnostics is compiled into the MCP server itself. When a number comes back, the agent already knows which thread to pull next.
It knows where to split
Volume or conversion? Which stage? Which segment? The engine carries the decision tree, so the agent doesn't have to improvise an analysis method along with the query.
It knows what it's worth
Every finding gets sized against LTV and payback, so you get a number attached to the fix instead of a chart and a shrug.
It lands where your other tools already are
The recommendation shows up in the same conversation as the rest of your agent's connectors. Pull the ad copy, check the doc, draft the change. You decide what happens next, and your permissions decide what can.
You keep your stack
Nothing gets ripped out. SegMetrics sits under the tools you already run.
Three steps.
No dev team required.
Drop in the snippet
One line, added once. It starts tracking every visitor across your entire funnel immediately, with real identity attached.
Connect what you already use
Ads, CRM, payments, email. OAuth, not engineering. SegMetrics unifies them into one attribution model instead of forty tabs.
Add the MCP server
Paste the URL into Claude, ChatGPT, or any MCP client. Then ask it something you've never been able to answer.
Connectors move data.
They don't model it.
| Your tools, connected separately | SegMetrics for Agents | |
|---|---|---|
| Who the data is about | Whatever ID each tool happens to store | One person, resolved across every system |
| Joins between systems | Re-derived by the agent on every prompt | Done once, in the warehouse |
| Query surface | Raw exports. The agent writes its own logic. | Clarity, a defined vocabulary the engine executes |
| Attribution model | Improvised per question, inconsistent between them | Full-funnel, multi-touch, applied identically |
| When it's wrong | Nothing errors. You get a confident wrong number. | Unanswerable questions come back unanswerable |
| What comes back | The answer to exactly what you asked | The diagnosis behind it, and what to do |
| Setup | A connector per tool, per person, forever | One snippet, one connector, one model |
Answering the
objections, upfront.
Doesn't my agent already see this through my connectors?
It sees what each source system recorded, which is only ever part of the story. Those systems were never built to talk to each other, so your agent is the one doing the reconciling, mid-answer, with no way to flag where it guessed. SegMetrics does that reconciliation before the question exists.
Does SegMetrics run my ads or change things for me?
No. We are the data layer and the diagnosis. Because the recommendation arrives in the same conversation as your other connected tools, you can act on it without switching context, but pushing a campaign live is your agent's job and your permission to grant. We don't touch your ad accounts.
How do I know the agent isn't making the numbers up?
Because it can't answer without building a report. Every metric comes back with a link to the report that produced it, running against your resolved data with your attribution model. Open it, change the filters, click through to the individual contacts. If a finding only survives one specific cut of the data, you'll see that yourself in seconds.
I already have a warehouse. Isn't this duplicated?
A warehouse gives you storage and tables. It doesn't give your agent a vocabulary, a marketing-specific identity graph, or an opinion about attribution. That semantic layer is the expensive part to build and the part that decides whether the answers are right.
Do I need a developer?
One snippet on your site and OAuth on the tools you already use. Most accounts are tracking within the hour.
Does this replace Claude or ChatGPT?
No. It makes them correct. They still do the reasoning. We supply the memory and the ground truth they've been missing.
What happens after the 14-day trial?
You keep the data you collected. Pick a plan or let the account pause. No card up front, so there’s nothing to surprise you.
Stop handing your agent
a pile of exports.
One snippet, your existing tools, and an agent that finally has something solid underneath it.
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